Interview with Siddharth S. Kumar, Promoter of Buzzar TV (www.pixelkraft.in/), August 25, 2008, 3.30 pm

The report in Lintas Media Guide 2008 studied a comprehensive analysis of media spends and buys in 2007. The report included analysis about various media like television, print, radio, Internet, cinema and outdoor. According to the study, the total ad spends reached Rs. 17,356 crore in 2007 and it is growing by a mere 3.5 [...]

Advertising is going through a massive change in the India and it is contributing huge revenue in the economy. It is adapting itself with the latest trends of the global advertising businesses. The world of advertisement is changing very fast all over the world. Moreover, Internet marketing is the latest buzzword and industries are learning [...]